The refreshing low-cost broadcast network from Idscan.
Idscan’s Blue2 version 1.0 is an amazing Bluetooth marketing tool, which allows venues and promoters to communicate to users via Bluetooth-enabled mobile phones.
When a customer comes within the 250 meter range of Blue2 and has their mobile phone set to “discoverable”. Blue2 recognises the handset and then sends information to the handset over Bluetooth.
Successful promotions have included “Automatic Q-Jump, Free Cloak Room, VIP Room Pass, Smoking Pass, Found Lost Property, Future Events, Drinks Promotions, Free Entry to Future Events, Next Weeks Line-UP, and delivery of your venues Business Card into your customer’s phone.
With more and more councils prohibiting street teams and flyer drops, you can take your 21st century digital message to your customers, either by adding Blue2 to your laptop and taking the system to high volume areas, broadcasting from your venue into the street or partnering with sites that enjoy high footfall such as feeder bars, high street shops and broadcasting from their venue offering a passive 24 hour advertising medium, with no extra running or labour costs.
You only pay a one-off low fee for Blue2 – then all your marketing is free
Your messages which can be created within Blue2 can contain text, Jpeg flyers, animation or engaging movies, audio samples and fun games.
Idscan’s Blue2 Bluetooth Broadcasting technology will only reach your customer once during a session and only with the permission of your customer. This means that your customer can accept or disregard the broadcast and be assured that they will not receive another. Once accepted your message will stored giving your message extra longevity or can be passed on by the customer opening the exciting world of viral marketing.
Idscan’s Blue2 management suite will enable you to manage multiple campaigns, set time zones and frequencies, campaign previews, campaign statistics and a live status monitor which will tell you how many phones are Bluetooth enabled and how many times your message was delivered.
IDEAL FOR:
Night clubs
Bars
Promoters
Concerts
Radio Stations
Theatres
Cinemas
Estate Agents
Hair Dressers
Concerts
